Can Mark Zuckerberg Threads Replace Twitter?
February 08, 2024
Can Mark Zuckerberg  Threads Replace Twitter?

In late October 2022, Elon Musk took over Twitter and made significant changes.

Notable change: Removed blue check marks for verification, introduced $8/month subscription for verification.

Twitter's Recent Changes

  • Controversial move: Twitter limited the number of tweets users can read.
    • Backlash from users who relied on Twitter for real-time news and engaging discussions.

Threads vs. Twitter: A Comparison

  • Threads: Requires Instagram account; deleting Threads deletes associated Instagram.
  • Twitter: Independent platform; users can sign up without linking to other accounts.
    • Can Threads replace Twitter and establish a significant presence in social media?

Advantages and Challenges

  • Threads: 500-character limit vs. Twitter's 280; offers more expressive communication.
  • Twitter: Unique appeal in facilitating conversations on current events and trends.
    • Challenges for Threads: lack of direct messaging, hashtag support, and audience migration.
    • Meta needs to innovate and differentiate Threads from Twitter.

Monthly Active Users Comparison

  • Comparison of monthly active users for various social media platforms:
Rank Platform Company Country Year Established Monthly Active Users (Millions) Daily Active Users (Millions)
1 Facebook Meta Platforms United States 2004 3,070 2.11
2 YouTube Alphabet Inc. United States 2005 2,491 -
3 WhatsApp Meta Platforms United States 2009 2,000 -
4 Instagram Meta Platforms United States 2010 2,000 500
5 WeChat Tencent China 2011 1,313 -
6 TikTok ByteDance China 2016 1,090 -
7 Messenger Meta Platforms United States 2011 1,030 -
8 LinkedIn Microsoft United States 2003 930 -
9 Telegram Telegram United Arab Emirates / British Virgin Islands 2013 800 -
10 Snapchat Snap Inc. United States 2011 750 332
11 Douyin ByteDance China 2016 730 -
12 Kuaishou Kuaishou China 2011 640 -
13 Weibo Weibo Corporation China 2009 586 241
14 QQ Tencent China 1999 572 267
15 Qzone Tencent China 2005 517 -
16 Reddit Reddit United States 2005 500 52
17 Pinterest Pinterest United States 2009 450 98
18 X (Twitter) X Corp. United States 2006 393 -
19 JOSH VerSe Innovation India 2020 300 -
19 Teams Microsoft United States 2017 300 145
20 Quora Quora United States 2009 300 -
21 Skype Microsoft United States 2003 300 40
22 Tieba Baidu China 2003 300 1,500
23 Viber Rakuten Cyprus 2010 260 1,169
24 imo PageBites United States 2007 200 -
25 Xiaohongshu - China 2013 200 -
26 Twitch Amazon United States 2011 180 -
27 Line Naver Japan 2011 178 -
28 Discord Discord United States 2015 150 -
30 Likee Bigo Live Singapore 2017 150 -
31 Picsart Picsart United States / Armenia 2011 150 -
32 Vevo Vevo United States 2009 150 -
33 Tumblr Automattic United States 2007 135 -
34 VK VK Russia 2006 100 -
35 Threads Meta Platforms United States 2023 Almost 100 -

 

In Closing

Threads has potential but uncertain if it can fully replace Twitter.

  • Time will reveal Threads' position in text-based social networking.
  • Users and industry observers await Meta's next moves eagerly.

 

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