Tag Archives: website designing company in delhi

Responsive design is the new trend and standard. This is primarily because of the increasing use of smartphones, which happens to surpass the use of desktops and other devices. Designing for multiple devices is undoubtedly a great challenge. However, by taking assistance from an experienced website designing company in Delhi, such as Web Solution Centre, one can surely achieve success in this aspect.

responsive website designing company

 

Here are some time-tested strategies for designing an efficient and effective responsive layout:

  1. Adopt a Mobile First Strategy

Adopting a mobile first strategy implies that one develops the mobile site first, followed by scaling it up, to craft the designs for desktops & tablets. This ensures legibility of text. So basically if it’s easy to read the content on a mobile, it shouldn’t be difficult to read it on a wider screen either.

  1. Clear & Smooth Navigation

If there are only two or three headings, then a simple menu will suffice. However, if there are a large number of elements to be put on the screen, then one may consider crafting a single icon consisting of drop down menus.

  1. Optimize Images

Images eat up a lot of bandwidth, thereby resulting in slow loading of the site. Hence, it is important to craft optimized images for each layout. Experts suggest using JPEG, GIF, and PNG-8 file formats. It is also advisable to avoid the usage of PNG formats since they can increase the file size by almost 10 times. Further, one should use the correct dimensions of images, so that one can get rid of scaling and retain the resolution, quality, and depth of colors.

  1. Keep only the most essential text

Instead of replicating the desktop site on the mobile, it is best to keep only that text which is absolutely necessary. In this context, one may take the advice of a reputed website designing company Delhi.

Of course, there are several other things to consider, such as testing components, precise coding, and much more. For more tips & tricks, one may avail the services of a website development & SEO company in Delhi. Here’s some information on Questions to Ask Before Initiating a Site Revamp.

Not all e-commerce businesses are aware of the fact that the design of their portal plays an integral role in increasing sales. Be it the landing page, products page, or the shopping cart, each of them directly impact sales. With the help and assistance of a reputed website designing company in Delhi, organizations can implement simple design techniques that can aid in attracting more customers and subsequently improving conversion rates.

Website Designing Company

 

Here are some of the tried and tested tactics:

  1. A Visible Shopping Cart

Once the customer adds an item in the shopping cart, he/she would ideally want to ensure that the product has been booked. It is important that the shopping cart is always visible and is updated as and when the products are added to it, so that the customer can check the status at any point of time during the shopping process. Again, it is necessary that the cart is easy to find and recognize.

  1. Organized Product Pages

No one can underestimate the importance of customer reviews, but that doesn’t imply that they need to be placed on the top of the page. It is essential that the product pages are organized and display information in the sequence which is desirable for the viewer. For instance, the first element of the page should be the image of the product followed by product details, price, links, and finally testimonials.

  1. Simple Navigation & Checkout Process

This becomes all the more important when there are too many products and categories displayed on the portal. Take the guidance of a website designing company Delhi to find out ways of offering a smooth and seamless navigation experience to customers. Some of the tactics to achieve success in this field include integrating fly-out menus, using bread crumbs, and avoiding hidden menus & elements. Similar to navigation, the checkout process also needs to be simple. Single-page checkouts are a great means of retaining customers.

For more tips & tricks, one may approach Web Solution Centre, a reliable website designing & SEO company in Delhi. The company has an extensive experience in providing expert solutions for growing & expanding e-commerce business.  Here are some Things to Remember While Creating a Color Scheme For Website & App Design.

A company may revamp a site for various reasons, for improving usability, or making it trendy, or simply because the current design does not match with the activities and vision of the business.

website revamp

 

In order to ensure that a site revamp is successful, one must establish a clear set of goals and make sure that one has the answers ready to the following questions:

  1. What is the purpose of the redesign?

First things first, one needs to determine the primary purpose of embracing a site revamp. In other words, what changes need to be made, and what is that one is trying to achieve through the redesign? It is important to list out the goals, and work out a road map for achieving the same. For more assistance on this subject, one may avail the services of a reputed website designing company in Delhi, such as Web Solution Centre.

  1. Mere upgrade or complete overhaul?

Depending upon the purpose of the redesigning activity, one needs to understand whether the site needs a total overhaul or a minor face-lift. Of course, each of these elements will have a direct impact on the cost, time, and efforts. Hence, to ensure that one is in the right direction, it is important to take an early decision of whether to make minor changes or redesign a completely new site from the scratch. The expertise of an experienced website designing company Delhi will be of immense help in this matter.

  1. What are the strengths and weaknesses of the current design?

The current site may not be entirely faulty. It may have a few positive aspects too. One needs to determine which aspects need to be kept intact and which new elements need to be incorporated. Further, one also needs to get rid of the negative elements, which hamper the site’s image, look, feel, or performance. While doing all this, one needs to remember that re-designs can pose a major impact on repeat visitors. Hence, it is advisable to maintain a somewhat similar look to the previous design, rather than opting for a completely different interface.

Apart from the above-mentioned factors, one also needs to consider the implementation of SEO in the new interface. For tips on this subject, one may consult a renowned SEO company in Delhi. Here’s some information on Why Does a Business Require a Responsive Website?

For any online shopping portal to be successful, it is imperative that it is visible to the right audience. In that aspect, SEO is the key to success, which helps in increasing the rankings of a site in the popular search engines.

ann-taylor

 

Here are some tried & tested tips and tricks of conducting SEO for e-commerce sites:

  1. Keyword Research

When customers want to buy a particular product, they enter a phrase in the search box of the search engine. These phrases, known as ‘keywords,’ are used for optimizing the product pages of the online portal, so that whenever a user enters the keyword, he/she is directed to the corresponding page of the portal. For help and guidance, one may get in touch with Web Solution Centre, a reputed Website Designing Company in Delhi, which has a rich line-up of efficient & talented web designers, SEO experts, and coding experts.

  1. Responsive Design

The number of smartphone users is increasing by the day. As a result, people are relying more on their phones & tablets, as compared to desktops, for the purchase of their favorite items. Hence, it is essential that the portal has a responsive design, so that users can easily access the site on their mobile phones. In fact, surveys reveal that customers are always on the lookout of mobile-friendly sites, where they can search for their favorite products and eventually buy them too. To craft a responsive interface, one may avail the services of an experienced website designing company Delhi.

  1. Descriptive Title Tags

Making use of title tags is another way of optimizing the portal. Each page should possess its own unique title tag, which would describe the product being displayed on that particular page. While crafting a descriptive title tag, one should remember to be specific, and mention the precise details of the product/service on offer.

With the assistance of an eminent SEO company in Delhi, e-commerce business owners can implement various strategies for enhancing the exposure of their portal in the online world and attracting the target audience. If done correctly, SEO can help a company to boost sales as well as profits. Here’s a list of 4 Online Marketing Mistakes to Avoid.

Every user interface design calls for a perfect amalgamation of art, science, and technology. One needs to make it pleasing to the eyes, whilst ensuring that it is logical.

color scheme thinking

 

Listed below are a few things to remember for crafting that perfect color scheme for a website/mobile app design:

Contrasting Colors Help in Readability

Making use of similar tones for text and background can negatively impact legibility. Thus, it is imperative to make use of contrasting colors, so that the user can easily read the content. Further, the color scheme should be such that aids in highlighting the most important information. Using black for the text against a white background is an example of an excellent color contrasting scheme. For more tips on this subject, one may get in touch with Web Solution Centre, an eminent Website Designing Company in Delhi. This company also serves as a top-notch SEO company in Delhi offering excellent web services to varied industries.

Each Color Evokes a Separate Emotion & Impact

Each color renders a psychological effect on the user. For instance, red is synonymous with power, passion, and positivity. Orange epitomizes friendliness and a splash of energy. It is also used to represent strength and versatility. Yellow offers a happy and enthusiastic vibe to the design. In fact, it has several implications. While the lighter shades symbolize calmness and serenity, the darker hues stand for wisdom. Green is often used for environmental and financial subjects. It has a comforting and inspirational vibe to it. Blue epitomizes safety, trust, and reliability. The shades of black and white represent sophistication and purity respectively.

Colors Help in Identification

In an UI design, it is the color scheme that helps in identifying objects, highlighting the call to action buttons, separating the most important content from the rest of the text, distinguishing between the web pages & app screens, and differentiating between icons on a toolbar. To gather more knowledge in this aspect, one may avail the services of a reputed website designing company Delhi.

One should always remember that the color scheme provides users with a distinctive feel of the brand. It has an important role to play in the way customers perceive the company and its brand. Here’s some information on What is Image Optimization, and Why Should You Care?

As an owner of an ecommerce business, you would definitely agree that cart abandonment is a major challenge, which you need to face day in and day out. Statistics reveal that the average cart abandonment rate is almost a whopping 60%!

Here’s a list of few questions with their corresponding answers that may help you understand the primary reasons triggering cart abandonment:

Ecommerce Cart Abandonment

What makes a user abandon a cart?

Probably the biggest reason behind such customer behavior is hidden item/shipping costs. If your online store does not reveal the actual total bill amount up front, and reveals the final amount only during checkout, then this may be driving your customers away from your site. Instead of mentioning the bill details on the checkout page, it is a good idea to list out the same on the product description page itself. Other reasons may include payment security or creating a new account. For expert advice on this aspect, one may get in touch with Web Solution Centre, an eminent e-commerce website design company.

Eventually from where does the customer buy the product?

The shopper may buy the product from any of the following locations:

  1. Another online store which was offering a better deal
  2. A more reliable ecommerce site
  3. Brick and mortar store

Which is that one thing that urges shoppers to buy from an unfamiliar site?

Studies suggest that customers make their purchase decision based on the customer reviews present on the site. If the site displays positive feedbacks, then the shopper proceeds with the purchase.

Why do shoppers add products to the cart without even having an intention to buy them?

There are several reasons behind such customer behavior, ranging from knowing the final price, creating a wish list, and anticipating a discount on the added items on a later date. Some may also add the items to the cart to simply check out the user experience. Those who wish to offer an intuitive and exceptional user experience to their site visitors may avail the services of a reliable e-commerce website company.

With the help and guidance of a reputed website design company, one can surely overcome the bane of cart abandonment. Here are 3 Hacks for Building a Successful E-Commerce Site

The need for a powerful online presence has been on a steady rise since the last few years. With every passing day, more and more organizations have been indulging in this practice. This is simply because all companies, big or small, realize that making their presence felt on the online platform, opens the doors to a world of opportunities. Listed below are a slew of benefits, which a company may reap by practicing smart online marketing techniques. For greater insight into the matter, one may contact a reliable web designing company in Delhi.

online marketing strategies

Wider Outreach

It allows the companies to reach out to the audience, irrespective of where they are located, of course, as long as they have an internet connection. This kind of outreach was unfathomable before the advent of the internet.

Deep-rooted understanding of customer habits

Another great benefit is that a complete record can be availed regarding customers, traffic, leads, conversions, sales, and much more. Whenever a customer buys anything online, the data collected can be analyzed and utilized in a number of ways. It can be used to figure out the demand and popularity of the products sold. It can also be used to carry out customer profiling and sending them promotional mails based on their buying habits.

Aids Online Selling

Considering the increasing number of online customers, organizations of all stripes are capitalizing on their online presence for selling their products. The more a customer gets to see a company’s name, more is the likelihood of him/her buying the product. Selling a product/service online requires much less resources than setting up an actual store. Further, by cutting out the intermediaries between the company and the customer, prices can also be brought down, thereby pushing more sales, and subsequently, increased revenue & profits. For more tips on this aspect, one may hire the services of a web designing company in Delhi.

Anyone who is interested to make the full utilization of this wonderful opportunity may contact Web Solution Centre, a highly experienced website designing company in Delhi. Here’s some information on 4 Online Marketing Mistakes to Avoid

You just had your new website up and running online however, you are still uncertain if you need a professional website designing company or not. You know that web design is not just about creating a sparkling site where you can welcome your customers. It is all about looking good online and providing the best service for your customers. Here are red flags that you may have overlooked:

  1. Are your website pages loading well?

Are your website pages loading well

One of the most important aspects of a website is site loading speed. If your site loads slower than a few seconds then your visitors may impatiently visit other sites. You may not be getting through most of your site visitors since your site takes too much time to load. A web design company will consider all the aspects of site design to make sure that your site loads rapidly no matter what.

  1. Are your product pages organized?

Are your product pages organized

Your customers look for an organized product page so they could shop easily and seamlessly. A professional web designing company will create a well-organized product page and catalog to allow your customers to view your products or services really well.

  1. Are you using social media buttons/links?

Are you using social media buttons links

Social media plays a huge role in consumer decisions. Your site should have instant access to social media buttons to allow your visitors to share your content, products or services easily. Use social media sites such as Facebook and Twitter wisely by connecting to your customers and by posting important information about your business.

  1. Are your website designs updated?

Are your website designs updated

Older site designs and features will only slow your site down. A web design company will make sure that your site has the most updated features to reach out to customers and rank higher on the web.

  1. Are you using videos and other moving images in your site?

Videos and other images will be appreciated by customers. A professional design company will develop a site with relevant videos, images and pictures to make it stand out.

  1. Is your site down most of the time?

Downtime ruins your business and affects your revenue and sales. If your site is down most of the time, you are only flushing money down the drain. You should have reliable hosting service from web design companies so your site will always be up and running no matter what.

  1. Are your customers able to process payments seamlessly?

Are you using social media buttons links

Do you get complaints regarding payments, deliveries or any other concerns about your website? Complaints will affect your customer trust and eventually your revenue. You should make it a point to take complaints seriously and do something about these at once. Don’t let negative comments overcome you but instead do your research.

Customers need a safe, seamless and effortless payment system and delivery this is why you must use only trusted payment options such as credit card and online payment methods that only professional website designing companies will be able to install in

There is a huge market for jewelry and fashion accessories in Delhi. It’s not just women who wear jewelry, also men and children are also seen wearing their favorite accessory. It does not matter if it’s genuine or imitation pieces, you will surely find a huge market here if you are selling these products. And one way to do it is through your own e commerce website.

Website Designing Company in Delhi –  E Commerce Site

Creating, hosting and developing your site

To make things easier and to get your products up online faster, use a hosting service to create an e commerce site for you. A web hosting company will help you create a site from scratch and set it up so that you can immediately start taking orders.

There are DIY website builders too which can help you create a fully-functioning site in minutes but the key is to develop a website that focuses on a specific market. A hosting service employs site developers and designers who can create smart and strategic websites specifically designed to please your market.

Hosting services only cost less than $10 a month and is a smart investment for any beginner jewelry and fashion accessories seller online.

Designing your site

How would you want your site to look? Your site design should appeal to your target market in the sense that they are willing to check your site out and eventually order your products. For example, for a children’s fashion accessories site, a colorful, fun and interactive site is perfect with large images of your accessories on every page. For formal jewelry pieces and accessories, a sleek and professional-looking site could be used.

And of course site design is not just limited to the overall appearance of your site. It also covers your site’s ease of use, ability to navigate easily from page to page, the placement of all the elements on your site, any ads present and so much more.

A site designer will be able to help you create a beautiful and smart site. A designer will also ensure that your online site is responsive to work with tablets and smaller gadgets that access the web which will allow your site to reach more and more customers easily

Your content matters

Your customers will definitely be looking for more information about your products in your site and will surely love to hear about your company. An e commerce site will also be your way to introduce your customers to your company as well as provide updated information about your products especially your latest designs and features. Everything that you place in your website is content and these will help you attract more visitors which can transform into sales.

Your content also helps you rank higher online. Use related articles, videos, how-to posts and pictures to make your site more professional-looking. Use keywords to optimize your site for searching too. Place keywords in your articles to make them more searchable online. For instance if you are selling goth jewelry and accessories, you can write an article about how to wear goth jewelry in the office and place your keyword strategically on the title and your content.

Your product directory

Your customers will likely want images of your products. A professionally-taken image of your product would do along with a few descriptions of the design, the materials used, the usage of gemstones, design inspirations, etc. a complete and descriptive directory would definitely be worthwhile in selling jewelry and fashion accessories.

Any Inquiry for E-Commerce site please visit:  website Designing company in Delhi.