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Who doesn’t want to have a trendy website? It not only helps in attracting traffic, but also aids in generating conversions. The good news is that it is not always necessary to build a new site altogether. There are some design trends that infuse with the existing elements in a perfect manner. Below is an insight on some of the popular design techniques of the current year:

Seo  Company in Delhi

  1. Use of Two Colors

Although this technique has been in vogue for quite some time, but, now designers are opting for a color wash effect for a greater impact. This approach may be used in a variety of ways, such as, full-screen, background only, overlay on an image, and many more.

  1. Splitting the Screen into Two

A typical split screen design would feature two panels of the same size & shape, lying side by side. The advantage of using this style is that each side can offer different types of content. While undertaking this approach, one needs to ensure to keep the layout simple and minimalist, as this would help in making the content stand out. For splitting the screen, one may make use of color blocking.

  1. Extending the Type into Other Elements

Breaking out of the norm, the type is now extending into other elements. In this design, the text lies across an image. Of course, there are certain things to bear in mind, to avoid readability issues. Experts suggest that it is best to make use of white and black lettering, so that the text stands out from the background or the image it crosses. Further, it is also better to use simple typography. Care needs to be taken to use the right size of the content, so that it is easily readable on various screens & devices, and does not conceal the essential parts of the image.

Of course, there are several other trends that will dominate 2016. For more creative ideas, one may get in touch with Web Solution Centre, an eminent website designing & SEO company in Delhi. It possesses a vibrant team of professionals & designers, which specializes in rendering design as well as online marketing services, such as, SMO, SMM, SEM, PPC, and many more. Here are 3 Reasons Why it is Important to Have a Great Website.

Search Engine Optimization or SEO in short, implies a set of rules that websites follow to improve their search engine rankings. Irrespective of the industry, every business aims for the top spot in search engine results. However, only those can attain success in this aspect, whose websites have been properly optimized. For expert advice in this aspect, one may consult a reputed website designing company. In the present age of digital marketing, SEO has emerged as an important marketing tool, which one cannot afford to ignore.

seo approach wsc

 

Here are 3 reasons why it is so essential to adopt the SEO approach:

  1. Improves Branding and Outreach

branding outreach

Since the last few years, people have been highly dependent on the search engine results for finding products and services. Statistics reveal that they usually do not look beyond the first page of these results. By conducting a proper SEO, one can reach out to a large number of customers. Moreover, people tend to trust the companies that are shown among the top 5 results. This helps in gaining customer confidence as well as improving the brand image.

  1. Unmatched ROI in Advertising

roi advertising delhi

SEO is in its heart an advertising strategy. However, unlike traditional advertising, this activity is passive, and thus helps the business to reach out to customers, when they are looking for a similar product or service. With this approach, one doesn’t need to convince them to buy the product, but only requires proving that it is the best in the market. In fact, it helps to convert more customers at a lower cost as compared to traditional advertising. For more tips in this domain, one may get in touch with Web Solution Centre, one of the best website designing company Delhi.

  1. Deriving Insight into Customer Details & Preferences

An optimized website attracts more visitors. Google Analytics tracks this traffic to provide an insight on the details of customers, such as, geographic location, language, online behavior, when they visited the site, what item they searched for, what product they seemed interested in, and much more. This information is extremely valuable for improving the services and customer experience.

Of course, there are several other reasons why one should adopt this technique. For best results, one may avail the services of a reputed SEO company in Delhi. Here are some Tips for Creating a Website for Achieving High Conversions.

New Delhi teems with thousands of website designing companies. Being India’s capital, this is expected when you consider the fact that India is the second most populous country on earth. Hence business in its capital must obviously be booming. When there are so many companies to choose from, it becomes a bit difficult to put a finger on the right website development company Delhi that can be trusted to meet your business website needs. Here are five tips that will help you identify a company that is most suitable to develop a terrific website for you.

Do A Portfolio Appraisal Of The Company

website portfolio india

You need to go through the shortlisted web development companies’ portfolios and do a portfolio evaluation for each of them at least twice. While at it your objective should be, to evaluate for two things: diversity and design.

Any web Development Company’s ability to deliver good designs is always directly related to its portfolio diversity. The higher the number of divisions a web company’s portfolio is spread across, the better the experience it has in terms of dealing with the challenges that come with designing and developing new websites.

As for the portfolio design of a web designing company, you should have some standard in mind that will help you in your evaluation. Some of the aspects you should consider include:

  • Design uniqueness
  • Modernity
  • Noticeable scope of web expansion/alteration
  • Ease of navigation or user-friendliness and
  • The general feel and look

Go through client Testimonials

website designing company testimonials

Any genuinely appreciated website development company will have many positive and sincere testimonials from its clients. You can easily judge from the testimonials, whether the company delivers on its job or not. Most genuine testimonials will be more specific rather than generic, and are usually more dependable for those who want proof of the efficiency of the company.

Check out the company’s experience

company experience websolutioncentre.com

The experience of a web designing company is based on the number of clients it has served and for how long it has been around. You will be able to go with the kind of experience you are looking for depending on the kind of work you envision on your website.

Consult widely

consult widely choose website development company

 

Talk to two or even more companies you have shortlisted about your website design. This will help you to make a well informed decision when you finally settle on one of them. It would be helpful if you have clear goals on web development, written somewhere for quick reference.

Get more than two quotes from different companies

quotations various companies

This will be very helpful in doing your comparative analysis of the various companies that you will consider. This will also help you in approximating the total costs that you will have to incur during the whole web development process.

Putting into careful consideration the above 5 simple tips might help you to craft a winning website designing company Delhi, which will immediately start attracting clients to your business new business.