Tag Archives: seo

Web designing is not rocket science; however, it is not very simple either. It is a strategic process and a tool that assures tremendous benefits for businesses looking to spread their wings and grow their customer base. If you are looking to hire a Web Designing Company Delhi, Bangalore and Mumbai can be good options to consider. Firms in these cities have skilled marketers who are knowledgeable and can take care of all your business needs.

Let us look at some of the benefits of web designing. In addition, why you must hire professional to tackle your online marketing needs:

Search Engine Optimization (SEO)

 

SEO is an important process in online marketing and plays a big role in boosting traffic to a website. A professional Website Designing Company In Delhi, will ensure to update new and fresh content on to your website on a regular basis. That way, your website will see consistent traffic from around the world. As a result, it will appear on top of the search engine result pages.

Mobile Responsive Website

In the world where we accomplish everything through mobile phones, it is imperative that you create a website that is responsive to mobile devices. This would ensure your website is easily usable, viewed, navigated from mobile phones or tablets. Professional web designing agencies ensure that your website seamlessly merges with any mobile devices without showing any issues.

Google Analytics

Google Analytics gives you all relevant information about how many visitors or clicks your website received over a period. This helps in analyzing the types of people who are flocking your website and the measures you need to take to improve your marketing methods. In India, the most Web Designing Companies (Delhi, Kolkata and Mumbai included) give significant importance to Google Analytics reports analyzing the future digital marketing strategies.

Branding

With good web design and development, you can attract many eyeballs to your website, which can often convert to sales. A website, which has attractive graphics and well-written text, always stands from the rest of the tribe. This helps in creating a unique brand name and image for your business.

Read Also4 Reasons Why You Should Take Help From a Professional Web Design Company

If you are looking for the Best Website Designing Company Delhi is the place for you. The city has many reputed firms that provide cheap yet authentic website design services. If you are not sure how a website can help your brand, here are some pointers for you to consider:

Do it for your customer

Nowadays every customer prefers to do an online research about a brand before engaging in business. So, if you are a brand looking to attract new customers and hold on to the old ones, make your presence on the internet where customers can learn about your products and services before taking their decisions.

Provides social proof

A website for your brand helps to create customer loyalty. A good website, with sufficient information about your product, can lure customers. Also, if your website has a section for customer feedback or testimonials, it can also add a lot of value in gaining trust.

Control the narrative of the brand

Having a website can help to create a narrative for your brand. This will help in reaching out to niche audience who seek specific type of products. Creating a narrative around a product can be difficult at times. In that case, to help you get started with marketing of your brand, you can hire the Best Website Development Company In Delhi certainly has a lot of options for the same.

It is often pocket friendly

People are often of the opinion that having a website would mean a lot unnecessary expenditure. However, the truth is different. Creating a website is now a lot cheaper compared to what it was a decade ago. There are a lot of tools available with which one can create a safe, secured and robust website.

All your competitors are on the internet

If you want to stay ahead of your competitors, having a website is of utmost necessity. So, to reach out to your prospective customers and spread your business online, hire the best website designing company Delhi houses some of the top web design firms which can help you reach out to your potential customers.

Read AlsoWhat Are The Success Factors Of A Web Design Company?

The right search engine optimization company should have a team of well-qualified employees who have an in-depth knowledge of search engine optimization and its benefits in boosting your company’s reputation. There are many good Website Development Company In Delhi but the apt one would be very clear with their rules and regulations. They would also have fixed rates for their content and they should also be very professional. Also, ensure that you hire a company which has a team of employees working on a single project rather than a single worker as you get the benefit of multiple ideas.

How does Search Engine Optimization affect your business?

Today every company has an online portal. It is essential to have an attractive website to lure customers and to boost your sales. To get maximum visitor traffic on your website, it is necessary to get maximum search engine optimization on famous engines such as Google and Bing. A good Search Engine Optimization Company in Delhi would quote prices accordingly. Do not get lured by companies who give you cheaper quotations as this might affect the quality of your websites.

Website Development Company Delhi and Search Engine Optimization in Delhi can be done at Web Solution Centre, one of the leading companies in Delhi offering amazing website designs and search engine optimization content. Their rates are also the best in town and they have an impressive clientele. With their services, you will get a guaranteed increase in web traffic for your website. They will also design a very impressive website of your company showcasing all your positives thereby helping to boost your company sales. They have a name of submitting the allotted projects in the quoted time-frame. Get your free quote today!

Read Also: The On-page and Off-page Search Engine Optimization in Delhi

Blogging is a fun thing, it is like chatting. Only, there is no one there. That is, they will come when they become aware of your blog. A blog helps you post your photos, make comments about the big headlines in the news today, and chat and share views with your friends. You can make a blog by getting help from the Best Website Designing Company West Delhi. Then, you can start your blog. But, there are a few things you must keep a watch for.

 

 Website development pointers

 

Content matching and SEO: This is the heart of any website. Unless you arrange all content in an orderly fashion, the page will look cluttered and dirty. Any visitor will not like to stay on the site and he will quickly move on to the next site on the internet. You must get visitors to your site or you will lose ranking. Get your page ranking to improve by using fresh content daily. Have the Best Website Designing Company Delhi to do the SEO for your website. This will help to improve its looks and get a better search engine ranking.

 

Grow your network: Add the latest news and happenings. Only then, visitors will read and share it. This is how your network grows. Invite more friends and ask their opinion. They will leave their comments in the comment box on your website. You may not like all that they say, but then it will help you improve your website.

Rad More: Website Essentials for Business Profitability

Develop your niche: This means you should talk about only one thing on your website. If you talk too many things, people will lose interest. If you talk about cooking, then all the posts must be about cooking. You should not suddenly make a post about dogs. People will stop visiting your site.

 Choose a good designer

Not all blogs are equal. If you have one created by a good website designer, it will look more attractive. One such is Web Solution Centre based in Delhi. They have 10 years experience and have created over 5000 websites! You can safely trust them to create a great website for you.

 

Get your blog today and develop it. Everything begins with the first step and it is up to you to take the right one. Contact the Website Designing Company In Delhi and choose a template.

For improving the ranking you will have to implement some Search Engine Optimization basic techniques and tricks. A website which doesn’t appears in the search listing is worthless. These SEO tips will surely help to improve the web design hence the rankings will increase too.

Here Are Some SEO TIPS FOR IMPROVING WEB DESIGN

  1. URL should be search friendly

The best URLs have keywords in it. Try to use all required keywords in the URL but don’t make it lengthy. Make it in such a way that it describes about the content. This small search engine optimization trick can help you to achieve great position in the rankings.

  1. Use Heading Tags Wisely

HTML Headings are very useful for improving web design. If you use them wisely then chances are there that your ranking will increase as well as the web design. Use them to display the topic hierarchy,<H1> for the main topic and further for other subtopics.

  1. Don’t ignore the Image Alt attributes

There are most of the peoples who ignore the image Alt attributes space vacant. For a better web design and rankings fill this place with essential keywords. It would help your content to earn more views.

Also ReadThe On-page and Off-page Search Engine Optimization in Delhi

  1. Externalization of Scripts

This is a magical search engine optimization trick for the betterment of web design. Externalization of scripts means putting the web design programming scripts out of the website’s main HTML script. Keep the CSS, JavaScript etc, codes outside the main HTML document because the search engine at first views the website through the main document so excluding additional line can be useful.

  1. Search Engine friendly content

Websites with very little content struggle to take the top positions. Web spiders or crawlers go through the website’s content so it is advised to decide the content length properly as we know content is the life of a website.

When you look for a website maker, you actually look for the best one in the business who can offer you a remarkable website. But how would you decide which one is the Best Website Development Company West Delhi to create a perfect web presence for you.

 

Here are a few factors to look into before you zero in to the best agency:

 

  • Google for the web designing agencies in your respective area and shortlist a few based on the information and customer reviews available on their website. Do not forget to send a query request through their website. If you receive an instant reply, you can definitely understand the promptness of the company.

 

  • The business website of the best website development company west Delhi must look professional and should provide all the relevant information through an easily navigational interface. Easy to understand and well-placed content with impressive graphics will tell you the product that you are going to receive from the company.

 

  • Look into the business tenure and reputation of the agency. One with longer duration in business is always a better option. Experience in the industry is always gained with time. Also, the more years of business promises a range of clients that the company has catered to.

Read AlsoHow to Get More Traffic from Instagram? 

 

  • Look into the client portfolio of the agency and see if you can find a similar work done in past. This will help you to gauge the capability of the designing agency, whether they can handle your business or not.

 

  • Make a contact with the agency through an email or phone and ask to meet the representative in person. Meeting in person before you hand over the project to them is always helpful. Ask as many questions as you wish to ask and gather as much knowledge about the best website development company west Delhi.

 

  • The best website designing company in Delhi must be able to cater to your requirements and queries with ease and expertise.

 

  • Once you agree with all and choose the respective agency, they must be able to provide a written and detailed proposal on the website design and development as per your business with specifics such as tools, technology, pricing, and timelines.

 

  • The agency must also be able to educate you on the usage and maintenance of the website, once it is ready. The minor changes in the later stages must be easy to make and you should be able to handle them on your own, the technology used should be such.

 

A website is the prime face of your business. You need the best website development company west Delhi like www.websolutioncentre.com to make it a remarkable tool to gain optimum business objectives. Use the information given above to decide on the best.

The android apps experts of a leading Website Development Company in Delhi say that you all agree with us on this that Google Play Store is literally a galaxy of applications and software.  Though from far, the number of apps the store boasts is staggering and it’s really hard to tell which ones are phenomenal, which ones are mediocre and which one are a sheer waste of time and MBs or KBs maybe. But when you evaluate and compare each one of those in terms of usability, functionality, features, and quality, you’ll come across stark differences between them. With over 3.5 million apps plastered across the store, it is really hard to guess which ones to go for.

To remedy this, a leading firm in Search Engine Optimization in Delhi has put together a list of top 10 Android Apps in 2018 that are too good for their own good.

#1

Express VPN: We know the dangers of browsing on shady public Wi-Fis, we all do, but there is hardly anything we do about it unless of course, we finally see the ramification of it with our personal data and confidential information being hacked or threatened to be sold. So, if you don’t want to put your Android device in danger by recklessly browsing on sketchy public Wifi, you need to secure your mobile device with a solid VPN pin. Express VPN is a great app that provides an SSL-secured network with 256-bit encryption and unlimited bandwidth.

#2

1Weather: Human beings, in general, have this habit of staying up-to-date with the weather at all times and sometimes this habit stretches from being updated for second-to-second weather forecast to literally a month. 1Weather is the best weather forecast app you’ll find on Google Play Store with a simple, paginated design that tells the current weather along with a forecast for up to 12 weeks, a radar so you’ll know when the storm is approaching, serve weather notifications and a set of lightly customizable widgets.

#3

Google Opinion Rewards: Well you know, while some of the Android apps on Play Store are free, there are few intriguing and highly functional mobile apps that require you to pay few bucks to get them installed. Google Opinion Rewards is great for those who don’t want to shed a single penny form their pockets to buy these apps. The Apps wants you to fill in few surveys, and upon successful completion, you’ll be rewarded few reward points that you can spend in the store. This I must say is an app everyone should go for.

#4

Gboard- the Google Keyboard: Google is indeed a master of apps and software. They just hit the bull’s-eye with everything they come up with. Gboard is another example of this. This literally has everything a standard keyword should boast which includes Glide typing, the famous voice search and know what, Google search is built right into it, that means you can search anything, anywhere, then and there without leaving the chat. Want to send in a GIF, but don’t want to leave the chat? Send a Google GIF right away, problem solved!

#5

Google Drive Suite: Google has hijacked our list of top 10 Android Apps and I think they rightly deserve this attention. Another Android app which is indeed worth downloading is the Google Drive Suite. Google drive is an exceptional cloud storage solution where users are given permanent 15GB free for signing up; if you want to expand your storage space then you need to pay for that. The nail on the head is the plethora of other features that come with the suite including Google Docs, Google Sheets, Google Slides, Google Photos, Gmail, Google Calendar, and Google Keep. You literally have app for everything that might make your life and work life easier.

#6

Google Maps: Google makes sure you can travel and explore any part of the world with utmost ease and comfort that’s why they have devised an app which is a saving grace for people who are either bad with routes or are a complete stranger in a new city or a country. Apart from the obvious navigation facility, the app also provides a user with the access to places of interest, traffic data, and directions to things like rest stops or gas stations and now they are also providing offline map facility.

#7

Solid Explorer File Management: A paid Android app but definitely a must-have for those who keep their phones stocked to the brim. Organizing your phone without a file manager installed is likely shooting arrows in the dark. Answer this simple question; have you ever come across an Android phone which has a seamless way of navigating the areas of a phone? No, I don’t think so. So, this is where Solid Explorer steps in. It makes you move around your files a lot easier and clearing up those wasted mbs, along with the linkage to cloud storage systems to help you switch your files back and forth and also a security feature where you can lock your phone with a fingerprint.

#8

Datally: One must pay close attention to a new app being launched by Google because the company always does things for a reason and purpose. Datally is an extraordinary app that helps you monitor how much mobile data you have consumed on a particular day and hence device ways to minimize it. The apps show you how much data your apps are consuming and the “Manage Date” feature help you look at apps which are drinking maximum mobile data. Another feature which is the enable “Data Saver” will connect you to a VPN that will restrict certain apps from using your mobile data.

#9

LastPass: We know how well we are in memorizing our phone, social accounts or other security-related passwords. To help secure the passwords we change every few months, just because we can’t memorize them, LastPass is an Android App everyone should have. LastPass helps users manage and safeguard their important login credentials in a safe and secure way. This password manager also helps users generate impossible passwords for your accounts that are absolutely unhackable and this all is secured with the help of a master password.

#10

Pocket Casts: For the podcast lovers sometimes it becomes difficult to download that one podcast app that is worth your phone mbs. Pocket casts should be the one and the only app for the podcast lovers. The app allows you to download and stream multiple podcasts with both audio-only and video podcast support. It comes with two basic themes-light and dark, a sign-in feature so you can sync your podcasts across devices, and a pretty decent recommendations function.

The SEO experts of a proclaimed digital agency in Pay per Click Marketing in Delhi, Web Solution Centre believe that query parameters can be a real pain for the website owners. I don’t know how many have you noticed this, but let’s just take a guess and say that most of you might have noticed this. WHAT? Have you ever visited a website before, and came across a weird thing in the address bar that the URL you have typed in www.abdce.com has transformed into something very long, extended, mixed and complex, laced with numeric values, words and phrases, question marks and equal to signs? Yes, then you are seeing the URL filled with query parameters, which can be pretty complicated to read and understand.

Query parameters or query strings transforms an ordinary and easy to understand URL into something really complicated, more like a never-ending query string of characters. It is to be believed that these query parameters are usually added to the URL when you visit a specific page of a website, explore the deep nooks of a website or when you visit a website through a specific campaign.

Query String Example:

http://www.websolutioncentre.com/?pagetitle=nextsteps&code=a123&x=a009

What is complicated is the “?pagetitle=nextsteps&code=a123&x=a009” part.

Let’s break down this URL so that you can understand it better.

Let’s dissect it.

E.g., https://www.websolutioncentre.com/?pagetitle=nextsteps&code=a123&x=a009

There is a lot going on in this URL, and you can see lots of numeric values, question marks and equal to signs.

https: This is the first part of the URL which is, of course, the protocol. There is a list of other protocols that you might see in other website URLs, ftp://, https://, git://, webcal://, and gopher://, etc.

www: This is the subdomain which comes after the protocol. You can choose a subdomain of your liking and the list is endless. But just to make you understand here are few examples, www., secure., www2., mail., blog., webmail., etc. But, it is completely OK if you choose not to have a subdomain and there are lots of websites on the internet that choose not to have a subdomain.

websolutioncentre: This is the host or the domain name. Now you can put anything after the domain name, which largely depends on the configuration of the server configured to respond to the URL. There are lots of domain registrars on the Internet from which you can buy domain names like GoDaddy, 1&1, Bluehost, SiteBuilder.com etc. Domain names often end in .com, .org, .net, .info, etc.

?pagetitle=nextsteps&code=a123&x=a009: Now this is the query string. You can recognize a query string with its complex formation and it always starts with a question mark.

This URL contains three parameters in it: pagetitle, code, and x.

Now each parameter will have a corresponding value indicated by the equal to (=) sign, in this case, it is nextsteps, a123 and a009.

The multiple parameters are always separated with ampersands “&

Here is the consolidated list of the three query parameters and their corresponding values.

  1. pagetitle=nextsteps
  2. code=a123
  3. x=a009

My name is Harneet Kaur Anand and I work for a digital agency in Delhi, Web Solution Centre as a content writer. I write articles on different industries including, Website Designing and Development, UX, UI, Video Marketing, Ecommerce, FMCG, Automobiles and many more. I write articles with the sole purpose of providing as much information as I can on a topic you are looking for.

The SEO experts of one of the leading Website Designing Company Delhi say that it is quintessential for a business to operate within the realms of the competitive industry environment. It is hard but true that businesses do not function alone and fight alone. Having a detailed analysis of an organization’s counterparts helps them to dig in deep into competitor’s weakness, the threats they pose to the enterprise and opportunities we have over those competitors.

All the website owners are privy to analyzing information on how their website is performing in terms of the number of visitors, bounce rate, customer demographics and conversion rate, but you can’t just roam around the boundaries of your website for long, you need to open up a bit and look outwards too.

That’s where Competitive Intelligence Analysis steps in.

What is Competitive Intelligence?

Competitive Intelligence is an efficacious and compelling process of accumulating and analyzing effective and actionable information regarding the company’s competitors and the marketplace in which we are functioning to form a constructive strategy. This process allows a business organization to know everything there is to fetch about the highly competitive market which is outside the comforts of our own organization so you can structure effective strategies and methods on how you can run it. Following the general rules of structuring a business model, a competitive analysis must be done at very early stages of business development and very quickly, effectively, principally and compassionately and must take into consideration both published and unpublished sources.  This technique can only prove to be successful when a business has a detailed and thorough understanding of the marketplace it is working in so that they can easily anticipate and accordingly respond to threats and challenges before they arise.

For Online Business Owners, these are few Competitive Intelligence Best Practices.

Share of Visits as per Industry Benchmark: The most effective way of determining where you stand in your industry or among a particular set of competitors is to straight out benchmark yourself for overall website visits. This will help you to find out who the big shots in your segment are and whether you are the one dominating the rest or they are the ones with the victory flag.

“Upstream and Downstream” Visits against Competition: The upstream and downstream reporting helps your business to form an opinion what the behavior, intent, and mindsets of the visitors, who are visiting your website. Your web analytics tools report will also give you insights on which all sites the visitors have roamed before they come to your website. The “upstream” sites for your competitors will bestow upon you information regarding who all those competitors are who are doing business with other organizations that you are not.” Downstreaming” on the other hand helps in determining where the visitors are going after visiting your website.

Share of Search:  Search engines are providing an innumerable number of visitors to various websites. The organic search traffic has a huge say in the world of search engine optimization, as these searches are more focused, which contains visitor’s intention of accomplishing their research and purchasing goals. The share of traffic report is a great way of determining how much traffic you are getting from the major search engines as compared to your competitors.

The SEO experts of a leading Web Designing Company in Delhi in this blog would like to help you understand how you can take cues from Google Analytics to kick-start your journey to more data-informed content.

If you are creating all the content in-house that goes on to your website as that of the website of your clients than it is consequential that the data directs your decision. Why? How you’ll be able to structure content that is not within the realms of what your consumer wants? Being devoid of the information of what consumers are after and the type of information they want to see can lead to a time and money-induced risk of developing content that doesn’t meet your audience’s needs. This might get you so far but it will not help capture your audience’s attention for long.

Google Analytics is a treasure of information for site owners, making it an effective and most valuable tool for content curators and creators to build their content strategy. Now, how will you contemplate which data points are valuable for your content marketing strategy and how can you use Google Analytics to your website’s advantage?

Determine what people would like to see: Going by the study carried out by Content Marketing Institute, only 20% of your website traffic caches the eye of the majority of the audience and these are the content pages that most likely rank higher on the Google SERP, are often shared, referenced by renowned writers and recommended by the audience. With the help of Google Analytics Behavior Report, you can assimilate what those topics are.

To determine your website’s most popular posts

  1. Go to the Behavior > Site Content > All Pages Tab
  2. Filter the results to show only blog posts
  3. Segregate visits by unique page views

Web Design Services

Find out most popular content types: Determining the most popular content on your website is a great way to keep your audience engaged by publishing content of the similar type, but knowing the content types, categories, or tags that engaged the audience most will take you one step ahead.

Google Analytics in its special Content Grouping option enables you to fuse relevant categories based on format, category, and tag or on the basis of a particular campaign you are running, it then shows the aggregated data for the whole group and also the individual URLs it contains.

 Content Marketing Strategy with Google Analytics

See which posts converts the best: Though most of the time the content on your website is used particularly to educate and provide information to the audience, there are often times when certain content also want them to take certain actions like signing up for a newsletter, download pdf, catalogs, clicking on the product link, playing a video and so on. Incorporating call to action buttons and links within can be definitely be useful but first, you need to know which of your content posts are optimally converting. In order to accomplish this, you need to set up certain specific goals in Google Analytics.

Navigate to the Conversions > Goals and check the performance of each page.