Category Archives: Web Design

Web designing is not rocket science; however, it is not very simple either. It is a strategic process and a tool that assures tremendous benefits for businesses looking to spread their wings and grow their customer base. If you are looking to hire a Web Designing Company Delhi, Bangalore and Mumbai can be good options to consider. Firms in these cities have skilled marketers who are knowledgeable and can take care of all your business needs.

Let us look at some of the benefits of web designing. In addition, why you must hire professional to tackle your online marketing needs:

Search Engine Optimization (SEO)

 

SEO is an important process in online marketing and plays a big role in boosting traffic to a website. A professional Website Designing Company In Delhi, will ensure to update new and fresh content on to your website on a regular basis. That way, your website will see consistent traffic from around the world. As a result, it will appear on top of the search engine result pages.

Mobile Responsive Website

In the world where we accomplish everything through mobile phones, it is imperative that you create a website that is responsive to mobile devices. This would ensure your website is easily usable, viewed, navigated from mobile phones or tablets. Professional web designing agencies ensure that your website seamlessly merges with any mobile devices without showing any issues.

Google Analytics

Google Analytics gives you all relevant information about how many visitors or clicks your website received over a period. This helps in analyzing the types of people who are flocking your website and the measures you need to take to improve your marketing methods. In India, the most Web Designing Companies (Delhi, Kolkata and Mumbai included) give significant importance to Google Analytics reports analyzing the future digital marketing strategies.

Branding

With good web design and development, you can attract many eyeballs to your website, which can often convert to sales. A website, which has attractive graphics and well-written text, always stands from the rest of the tribe. This helps in creating a unique brand name and image for your business.

Read Also4 Reasons Why You Should Take Help From a Professional Web Design Company

If you are looking to hire a Website Designing Company in Delhi, you will be spoilt for choice. As there is a copious number of service providers in the national capital, it is imperative you choose wisely. Often business owners are not sure what to expect from a website designing company. So, this piece will help you understand what to look for when selecting a web design firm.

Let’s look at the main things to consider when choosing a website designing company in Delhi:

Web design companies’ experience: This is a key consideration while choosing a service provider. The firm must have at least 3-5 years of experience in web designing which would prove they have the experience in the field.

Previous work and portfolio: Before hiring a firm always ask for samples of their previous work or portfolios. That way you will have an idea about the type of work they have done.

Team members: Having knowledge of the team is important before hiring them. Always ensure that a team has the right skills and expertise to handle the kind of work you will assign to them. A number of members in the team or the team size, along with the skill levels, can ensure if the project will be delivered on time or will be delayed.

Office location: It is advisable to opt for a Website Designing Company in Delhi which is in the middle of the city. It can often become difficult to communicate with the firm (fix meeting, regular visit, etc.) which are is in the outskirts of the city. Though most of the work can be done remotely, it helps to visit once in a while.

Read Also: What Are The Success Factors Of A Web Design Company?

SEO / marketing capabilities: Always investigate what the team brings in terms of SEO and marketing capabilities. Ask for a presentation to understand how they plan to do to make your brand a success. Ask if they have any unique strategy in mind to combat the competitors in the market.

Testimonials & references: Most Website Designing Company in Delhi have a reputation for providing good quality work. So, you will have plenty of references coming in terms of services they provide. You must be smart and opt for the one that suits your need and budget.

If you are looking for the Best Website Designing Company Delhi is the place for you. The city has many reputed firms that provide cheap yet authentic website design services. If you are not sure how a website can help your brand, here are some pointers for you to consider:

Do it for your customer

Nowadays every customer prefers to do an online research about a brand before engaging in business. So, if you are a brand looking to attract new customers and hold on to the old ones, make your presence on the internet where customers can learn about your products and services before taking their decisions.

Provides social proof

A website for your brand helps to create customer loyalty. A good website, with sufficient information about your product, can lure customers. Also, if your website has a section for customer feedback or testimonials, it can also add a lot of value in gaining trust.

Control the narrative of the brand

Having a website can help to create a narrative for your brand. This will help in reaching out to niche audience who seek specific type of products. Creating a narrative around a product can be difficult at times. In that case, to help you get started with marketing of your brand, you can hire the Best Website Development Company In Delhi certainly has a lot of options for the same.

It is often pocket friendly

People are often of the opinion that having a website would mean a lot unnecessary expenditure. However, the truth is different. Creating a website is now a lot cheaper compared to what it was a decade ago. There are a lot of tools available with which one can create a safe, secured and robust website.

All your competitors are on the internet

If you want to stay ahead of your competitors, having a website is of utmost necessity. So, to reach out to your prospective customers and spread your business online, hire the best website designing company Delhi houses some of the top web design firms which can help you reach out to your potential customers.

Read AlsoWhat Are The Success Factors Of A Web Design Company?

Blogging is a fun thing, it is like chatting. Only, there is no one there. That is, they will come when they become aware of your blog. A blog helps you post your photos, make comments about the big headlines in the news today, and chat and share views with your friends. You can make a blog by getting help from the Best Website Designing Company West Delhi. Then, you can start your blog. But, there are a few things you must keep a watch for.

 

 Website development pointers

 

Content matching and SEO: This is the heart of any website. Unless you arrange all content in an orderly fashion, the page will look cluttered and dirty. Any visitor will not like to stay on the site and he will quickly move on to the next site on the internet. You must get visitors to your site or you will lose ranking. Get your page ranking to improve by using fresh content daily. Have the Best Website Designing Company Delhi to do the SEO for your website. This will help to improve its looks and get a better search engine ranking.

 

Grow your network: Add the latest news and happenings. Only then, visitors will read and share it. This is how your network grows. Invite more friends and ask their opinion. They will leave their comments in the comment box on your website. You may not like all that they say, but then it will help you improve your website.

Rad More: Website Essentials for Business Profitability

Develop your niche: This means you should talk about only one thing on your website. If you talk too many things, people will lose interest. If you talk about cooking, then all the posts must be about cooking. You should not suddenly make a post about dogs. People will stop visiting your site.

 Choose a good designer

Not all blogs are equal. If you have one created by a good website designer, it will look more attractive. One such is Web Solution Centre based in Delhi. They have 10 years experience and have created over 5000 websites! You can safely trust them to create a great website for you.

 

Get your blog today and develop it. Everything begins with the first step and it is up to you to take the right one. Contact the Website Designing Company In Delhi and choose a template.

For most of the people today, the existence on the internet is marked by their own website. This is important because they tell everyone where to find them on the internet. It is at the website in their own name. And believe me, almost 80% of the people who use the internet have a website to their own name.

Free hosting: This is possible because they have free hosting from places like Blogger. They can make their own website and add the things they want. They can take videos of their motorcycle stunts and post them on their own site. Or, take snaps of the T-shirts they manufacture and sell them. By posting these pictures, they are able to reach out to a wider market and make more sales.

Paid hosting: Use the services of the Best Website Designing Company West Delhi to get a high-quality website. This will help to develop more quality traffic to the website. Also, people like to link to a website that is good to see and fast to load. If you want, you can even become a retailer for hosting services. This will bring in money while promoting your website. Get in touch with the Website Development Company Delhi and get more details.

You can write articles for businesses and make money. Many businesses need a good writeup for their website and if you are able to provide this, they will pay you. Other than this, if you write on current topics of interest, there will be many people coming to the blog site to read it. This will help to create revenue through advertising.

If you want to create a high quality site, you can use the Best Website Designing Company Delhi so your website looks spectacular. This is very good for business and also helps you to link to established sites. By creating an effective network for your business and social activities, you can get a good internet presence. For more information log on to www.websolutioncentre.com

The whole world is blogging. They write about their feelings and they cannot post it on another person’s website. They post it on their own website. You too can do this by first building your own website.

For improving the ranking you will have to implement some Search Engine Optimization basic techniques and tricks. A website which doesn’t appears in the search listing is worthless. These SEO tips will surely help to improve the web design hence the rankings will increase too.

Here Are Some SEO TIPS FOR IMPROVING WEB DESIGN

  1. URL should be search friendly

The best URLs have keywords in it. Try to use all required keywords in the URL but don’t make it lengthy. Make it in such a way that it describes about the content. This small search engine optimization trick can help you to achieve great position in the rankings.

  1. Use Heading Tags Wisely

HTML Headings are very useful for improving web design. If you use them wisely then chances are there that your ranking will increase as well as the web design. Use them to display the topic hierarchy,<H1> for the main topic and further for other subtopics.

  1. Don’t ignore the Image Alt attributes

There are most of the peoples who ignore the image Alt attributes space vacant. For a better web design and rankings fill this place with essential keywords. It would help your content to earn more views.

Also ReadThe On-page and Off-page Search Engine Optimization in Delhi

  1. Externalization of Scripts

This is a magical search engine optimization trick for the betterment of web design. Externalization of scripts means putting the web design programming scripts out of the website’s main HTML script. Keep the CSS, JavaScript etc, codes outside the main HTML document because the search engine at first views the website through the main document so excluding additional line can be useful.

  1. Search Engine friendly content

Websites with very little content struggle to take the top positions. Web spiders or crawlers go through the website’s content so it is advised to decide the content length properly as we know content is the life of a website.

When you look for a website maker, you actually look for the best one in the business who can offer you a remarkable website. But how would you decide which one is the Best Website Development Company West Delhi to create a perfect web presence for you.

 

Here are a few factors to look into before you zero in to the best agency:

 

  • Google for the web designing agencies in your respective area and shortlist a few based on the information and customer reviews available on their website. Do not forget to send a query request through their website. If you receive an instant reply, you can definitely understand the promptness of the company.

 

  • The business website of the best website development company west Delhi must look professional and should provide all the relevant information through an easily navigational interface. Easy to understand and well-placed content with impressive graphics will tell you the product that you are going to receive from the company.

 

  • Look into the business tenure and reputation of the agency. One with longer duration in business is always a better option. Experience in the industry is always gained with time. Also, the more years of business promises a range of clients that the company has catered to.

Read AlsoHow to Get More Traffic from Instagram? 

 

  • Look into the client portfolio of the agency and see if you can find a similar work done in past. This will help you to gauge the capability of the designing agency, whether they can handle your business or not.

 

  • Make a contact with the agency through an email or phone and ask to meet the representative in person. Meeting in person before you hand over the project to them is always helpful. Ask as many questions as you wish to ask and gather as much knowledge about the best website development company west Delhi.

 

  • The best website designing company in Delhi must be able to cater to your requirements and queries with ease and expertise.

 

  • Once you agree with all and choose the respective agency, they must be able to provide a written and detailed proposal on the website design and development as per your business with specifics such as tools, technology, pricing, and timelines.

 

  • The agency must also be able to educate you on the usage and maintenance of the website, once it is ready. The minor changes in the later stages must be easy to make and you should be able to handle them on your own, the technology used should be such.

 

A website is the prime face of your business. You need the best website development company west Delhi like www.websolutioncentre.com to make it a remarkable tool to gain optimum business objectives. Use the information given above to decide on the best.

A small business or a big enterprise, you need a website to survive in today’s competitive business world, and to develop a remarkable website for you; you need A Website Development Company In Delhi.

With the technological advancements and newer skill resource pouring in everyday, it is becoming easier to harness the benefits of web and media to boost the businesses. In this endeavour, a website is a spearheading tool for all businesses alike.

Here are a few compelling reasons that tell you why you need a website for you business:

Customer Look for a Website

Your customers look for your seriousness in business and to count on the same, they need to witness your pronounced web presence. They need a forum where they can gather information about your business through relevant content, rely upon you and make a decision to opt for your services and products.  A website development company in Delhi can help you attract your target customers through a website easily.

A Website is a Testimony

Customer reviews on your website are one of the most important tools that make your business trustworthy and reliable. There is no other way you can have your satisfied customers say a word about your products and services, which you can show to the world. A website makes it possible to have all the testimonials at one place for the visitors to read and make a favourable decision. All your competitors have a website for the same reason.

A Website Boosts Your Ranking

These days, people go searching for everything on the internet. Rather than asking anyone, people rely on Google to find out the best options for their needs. If you wish to be seen among the top solution providers, you need to have a website with saleable content that can elevate your ranking and visibility throughout the search engines. A website takes you beyond geographical barriers and helps you sell your products and services across borders. Consult a website development company in Delhi to know more about search engine optimization.

A Website Keeps Your Business Running 24×7

If you wish that your business be on display 24X7 ad 365 days round the year; you do not need anything else but a website. A brick and mortar office or a physical store needs to be closed for recommended hours. But a website puts your products and services on display round the clock, even for the potential customers in different time zones. That too, at substantially low cost than what you need to put-up a physical office.

Read Also: Let’s Talk a Little About Cookies Stuffing

There are more reasons to have a website running for your business. For a more detailed consultation and to have a remarkable website for your business, contact a website development company in Delhi.

The Seo doyens of a notable Web Designing Company in Delhi in this blog would like to take the journey they have started in the Destructive Black Hat SEO Techniques to Avoid in 2018 Part I forward by explaining what other seo practices can put your site at Google’s bad list.

Every seo practitioner these days are well aware of the Google’s policies they need to follow to survive in the online world. Policies and norms have been set by various search engines to provide a useful, informative and relevant data as well as an environment to the users and ensure the optimum quality of user experience. Securing a higher rank in the SERPs requires fighting head to head with the ever dynamic and current SEO trends and being consistent with the approach to adapt to any new search algorithm update.

On the flip side, there are fellas who try to defy the general disciplines of SEO by fooling search engines and manipulating search algorithms by bringing organic traffic to their websites without paying any heed to the rules. The use of seo practices that do not live up to the standards of Google Webmaster Guidelines is known as Black Hat SEO Practices. Half of such practices we have already discussed in our previous blog, the other half we’ll discuss today.

 

Few More Popular Black Hat SEO Techniques 

 

Cybersquatting/ Domain Squatting: Cyber and domain are two words that every individual who’s been part of this industry are familiar with. As of Squatting, it is the unlawful and forced occupying of an abandoned or vacant piece of land or a building, not commercial, that the squatter does not have any right over, does not own, rent or carry any official permission to use. Similarly, Cybersquatting aka, Domain Squatting is the unlawful registration of General top-level domains (gTLDs) of someone else’s trademark or business for the sole purpose of getting financial benefits. The gTLDs that are similar to the copyrighted or trademarked names, words or phrases are safeguarded under the Uniform Domain-Name Resolution Policy (UDRP) that means the owner of the trademark and copyright have the full right over the domains registered in bad faith.

Black Hat SEO Techniques to Avoid in 2018

Google Bombing: If you can’t take yourself up, take your competitors down. Yes, this is what best describes the next Black Hat Seo Practice. Google bombing is the practice of taking your competitor’s search rankings down by manipulating their search results. This includes setting up negative pages, forums, leaving negative reviews or setting negative media campaigns in order to generate user-created web pages to redefine or recontextualize a particular keyword. Media campaigns are put in place to boost the popularity of certain terms and phrases especially the negative ones. Google bombing do make the websites rank higher in the SERPs but for irrelevant, unrelated or off-topic search terms by linking them to these negative pages or media campaigns.

Read AlsoLet’s Talk a Little About Cookies Stuffing

Google Bombing

Mirror Sites: Creating mirror sites can be described as the act of copying a substantial amount of content from another website or creating a website with the same content that is there on your main website to increase its ranking. This is similar to duplicating content from your website or any other website. People who undertake this Black Hat Seo Technique usually tries to cover this act by stating that they are using it to overcome DDoS (Distributed Denial of Service) attacks.

Mirror Sites

Parasite Hosting: Parasite hosting is another Black Hat Seo Technique wherein hackers host a website on another individual’s computer or server for SEO purposes. This is considered an unethical way of gaining access to someone else’s website by generating a webpage on it and stuffing it with lots of keywords and backlinks that point back to the commercial page. Hackers do that so that they can gain access and take advantage of highly respected and authoritative domains with a high page ranking. This way that website would receive high organic traffic and money for their website.

Parasite Hosting

Comment Spamming: Certain websites leave their comments section open for the blogs, videos and more to receive tips and suggestions from the general public all across the web. Comments carry very useful, informative and relevant content and thus play an important in search engine rankings, that’s why search engines keep a close check on them. Since comments are monitored by the search engines for ranking purposes, the seo rule breakers put advertisements and target keywords in comments. Google looks after this Black Hat Seo practice by penalizing the websites that have an unnatural amount of spammy links from comments.

Comment Spamming

Scraper Sites: Scraper sites copy content from other websites and present them as their own. Scraper websites copy relevant and valuable content from high authority websites and republish it on their own. The web or content scraping can be either done manually through simple copy and paste or through automated software tools knows as content scrappers.  Using scraped content for legitimate purposes is a different ball game, but creating websites with scraped content, which are known as scraped sites, is unethical, since all the public domain website content is protected by copyright law, so publishing it as your own is a fraudulent practice.

Also ReadWhy opt for the services of a professional website developer?

Pingback Spam: A pingback is one of four types of linkback methods wherein an automatic request is sent to the Web Author whenever when a link has been created to a person’s blog post from an external website so that a reciprocal link to the website can be created. Though Pingbacks is a great way to know when another website link to your website’s blog post, seo spammers have found a way to misuse this method, turning it into a Black Hat Seo Practice. In case you have set up automatic pingbacks on your blogs, any website that links to you will also get a reciprocal link back to their website right on your blog post, irrespective of how spammy it is. These low key and spammy links will eventually hurt the reputation and integrity of your own blog posts in Google’s and other search engine’s eyes.

To sum up everything we have explained and narrated in these two blog posts, we would just like to say that using these unethical and irrelevant seo practices would only give you instant results in the short-term, for the long term you are only risking your website by getting it penalized and banned from Google search results. So play fair and win fair.

 

 

Ready for your next wonderful read? I hope you are because this one will surely perk up your eyes and ears.

The experts of an Ecommerce Website Design Company in Delhi know how used to we are of hearing that ecommerce segment is showing a tremendous growth, that it is showing a rise in the market volume, sales, and revenue. But what does that actually mean? We millennials are so used to hearing facts and figures that stating things in general context without actual figures to support them seems hallow and incomplete.

So, before we get down to the task of comparing the top 5 Ecommerce Platforms of 2018, let’s first understand how and why these platforms reached where they are today.

  • Retail e-commerce sales worldwide are estimated to rise to 2774 billion in 2018. (Statista)
  • Global e-commerce sales are predicted to show 20% growth.
  • Mobile will be reaching 70% of e-commerce traffic by the end of 2018.
  • Over 2 billion mobile phone or tablet users made some form of ecommerce transaction in the year 2017.

With these trends in tow along with Google’s mobile-first indexing is a proof that mobile e-commerce is growing faster than general ecommerce. And mobile isn’t something you can take granted for anymore. Mobile is no longer a mere trend, but a full-proof necessity which you can’t avoid. Any avoidance or lack of proper indulgence in this regard will only lead to significant losses in revenue and sales.

Read Also6 Downright Easy Ways to Improve your SEO Ranking

The rise of the web has granted companies globally with a huge opportunity to reach a wider market and reach masses. If you are not making effective and full use of this opportunity then you are probably flushing huge sales and revenues down the drain. In case you have decided to take your business online and sell your products and service through an ecommerce website, it is quintessential that your website has to be accurately equipped.

Building an ecommerce website from the scratch is a task full of evaluation, contemplation and strategic planning. You need to be sure what all you want on your website and how you can give your visitors a smooth and streamlined user experience. With so many ecommerce platforms available in the market, deciding on the one that is most suitable for your online business is a hefty task that must be carried out after due diligence and expert advice.

As a renowned company in Web Design Delhi, to help ecommerce website owners make a wise choice, we are highlighting some of the best e-commerce software available right now.

Here is a List of Top 5 Ecommerce Platforms of 2018

Magento

Pros

  • Magento is an open source ecommerce platform conceptualized in 2008.
  • The qualities that made it the most promising and popular platform worldwide is its reliability, scalability, and flexibility.
  • Popular brands like Burger King, Huawei, Pepe Jeans and Liverpool F.C. have their ecommerce websites built on Magento.
  • Magento provides unlimited customization options.
  • Easy to use and manage.
  • Website owners can avail the benefits of more than 9000 plug-ins and extensions to provide much-needed scalability to their website.
  • Get the treat of free social media extensions.

Cons

  • Not everyone can work on Magento.
  • You need to be a professional programmer or have a team of programmers to help your with the Magento ecommerce website set up.
  • The basic Magento version is free for everyone but the enterprise version comes with a cost of at least $20,000/year.

WooCommerce

Pros

  • Woocommerce is an open source ecommerce platforms for building the customized ecommerce website for entrepreneurs worldwide.
  • Woocommerce is built on an open-source content management system, which runs 26% of the web i.e. WordPress.
  • The advantage of being built on world’s leading content management system provides Woocommerce with the ability to seamlessly blend commerce with content.
  • It is highly customizable, so you can add as many options as you want.
  • Comes with REST API to manage everything from products to orders.
  • Get more than 400 official extensions ranging from payments and shipping to marketing and accounting.
  • A wide variety of themes including each year’s default WordPress themes.

Cons

  • The licensing fee will keep on increasing with the added number of extensions you add to the store.
  • You need to take care of the domain, hosting and maintenance services yourself.
  • If you are not a programmer yourself, then you’ll surely need someone with the development background to help you with the setup.

PrestaShop

Pros

  • Prestashop is freemium, open source ecommerce Platforms.
  • More than 250,000 ecommerce websites worldwide are built on Prestashop.
  • It is free to download and use, the only cost is for the extensions, the more you want, the more you have to pay.
  • You can increase the room for scalability if you want some additional modules.
  • It is easy to install, just download the software and upload it to your host.
  • Prestashop comes in 60 different languages.
  • It hosts more than 35000 modules and themes to modify the look and feel and functionality of your online store.

Cons

  • The add-ons, extensions, and plug-ins bear huge costs even if needed for basic functionality.
  • Prestashop is ideal for setting online store for small businesses; if you have a large business then you need to go somewhere else.
  • In case you want the assistance of the expert team or support community members then get ready to shell out few more bucks.
  • The default theme and features aren’t up to the mark as with other ecommerce platforms.

Also ReadSmoothen Out Your Ecommerce Website Experience with the Laws of Simplicity 

Yokart 

Pros

  • Yokart is powerful ecommerce platforms designed especially for startups and SMBs.
  • It is an ideal ecommerce platform if you are looking forward to building multi-vendor stores, like Amazon, eBay and Paytm.
  • The latest version of Yokart supports multiple languages and multi-currency feature.
  • The online store owner will not get the framework but the source code of the website.
  • Website owners will get 12 months free technical support.
  • All the price packages carry same features except the startup pack.

Cons

  • Yokart is built on PHP, thus you need to have in-depth knowledge of this server-side scripting language to carry out any kind of customization.
  • It isn’t an open-source ecommerce platform like Magento.
  • Suitable only for startups and small and medium businesses.

VirtueMart

Pros

  • VirtueMart is an open source e-commerce solution.
  • It is designed as an extension to Joomla! and Mambo content management systems.
  • VirtueMart comes with basic features needed to set up an online store which can be extended with add-ons.
  • If you have used Joomla! before, you’ll certainly face no problem working on VirtueMart.
  • Provides great support and performance in the backend.
  • Bear no monthly or transaction fees.

Cons

  • VirtueMart lacks functionality, that is why it is far behind other ecommerce platform but luckily is still evolving and gaining popularity.
  • If you are using VirtualMart, then it is important that your website runs on Joomla! since it will not support any other CMS.
  • You need to have full knowledge of Joomla! to carry out any kind of customization.

If you have something to add to this list of top 5 Ecommerce Platforms then leave your comments in the section below.