Category Archives: Web Design

Why Are Responsive Web Designs So Popular?

Responsive web designs became popular almost instantly because of the multiple benefits offered by them. They make the websites adapt easily to the device on which they are being viewed. They promise an optimum viewing experience as the content easily fits the screen size of all devices. There is no need of manually resizing the content. This improves readability and understandability, thus helping in capturing the attention of the target audience and encouraging them to proceed with their decision of buying the product/service. Another important benefit of a responsive site created by an eminent website designing company in Delhi is that the loading process is quick, which keeps the viewers and the search engines happy.

wsc responsive design

How responsive designs came about?

The story of evolution of responsive designs is an interesting one. Even though the responsive technique had evolved a long time back, its benefits were not recognizable until mid-2000. The word ‘responsive web design’ was first coined by Ethan Marcotte in an essay published in 2010.

With the web designs struggling to fit the various device sizes, the web developers came across a layout that was highly flexible and fitted laptops, desktops, tablets, and smartphones. Few of the terms that precisely describe responsive designs may include elastic, fluid, and flexible.

How it benefits businesses?

  • Lesser development cost: These days, most of the people use mobile devices for browsing the internet. While some may opt to create a different version of the site for mobile devices, it is prudent to create a site that can be optimized for all devices. Further, this also aids in reducing costs of development, since there is no need of building two separate versions.
  • Reduce maintenance cost: Using a separate website for desktop and mobile increases the maintenance costs for the companies. An experienced web designing company in Delhi can be of immense help in this aspect.
  • Easy loading of pages: Responsive site loads faster, which helps to arrest the attention of the users, who normally have a very low attention span.

With the help of a web designing company in Delhi, such as Web Solution Centre, one may craft a highly functional and visually stunning responsive site. Here are Some Web Design Trends To Look Out For In 2017!

How to Ensure a Steady Flow of Traffic To Your Website?

There are over a billion websites on the internet, with each one claiming to be the best and the most informative. Every company wants maximum page views and a regular flow of traffic. So, in this cut-throat competition, how does one manage to stand out in the crowd? Well, with the help and advice of a reputed website development company Delhi, one can surely create an appealing and effective interface.  Here are some tips to achieve success in this aspect.

traffic website

  1. Create awareness about the website: Simply creating a website will not allow people to know about it. To make people aware of it, have its URL printed on your business card. You may also inform your clients about it by sending them e-mailers or by personally asking them to visit the link. By availing the services of an online marketing & website designing company, you can further popularize the site on the major search engines.
  2. Focus on the homepage: People hardly take a few minutes to assess whether the website is useful to them or not. Thus, it is important to make the homepage informative enough to capture their attention. Using taglines is also a great way to communicate with your potential customers and giving them a brief idea of what you’re all about.
  3. Keep it updated: With change in technology, it is important that the website is updated with the current information and the most recent trends. Putting fresh content regularly along with use of informative videos is a good idea for capturing the attention of the audience. Keeping it updated not only increases the footfall, but also improves the search engine rankings. News, press releases, events, photos, videos and any sale offers should be regularly updated to maintain the interest of the visitors.
  4. Use free marketing tools: The social media platforms such as Facebook, Twitter, LinkedIn and others can be used to promote the website.
  5. Review your content time and again: It is important to review the content time and again. Unique and error free content makes a lasting impression in the minds of the customers.

For more advice on this subject, one may get in touch with an eminent website designing company in Delhi, such as Web Solution Centre. Here’s some information on Mobile Optimization – The Present & the Future of SEO!

Time-Tested Strategies for Building a Responsive Design

Responsive design is the new trend and standard. This is primarily because of the increasing use of smartphones, which happens to surpass the use of desktops and other devices. Designing for multiple devices is undoubtedly a great challenge. However, by taking assistance from an experienced website designing company in Delhi, such as Web Solution Centre, one can surely achieve success in this aspect.

responsive website designing company

 

Here are some time-tested strategies for designing an efficient and effective responsive layout:

  1. Adopt a Mobile First Strategy

Adopting a mobile first strategy implies that one develops the mobile site first, followed by scaling it up, to craft the designs for desktops & tablets. This ensures legibility of text. So basically if it’s easy to read the content on a mobile, it shouldn’t be difficult to read it on a wider screen either.

  1. Clear & Smooth Navigation

If there are only two or three headings, then a simple menu will suffice. However, if there are a large number of elements to be put on the screen, then one may consider crafting a single icon consisting of drop down menus.

  1. Optimize Images

Images eat up a lot of bandwidth, thereby resulting in slow loading of the site. Hence, it is important to craft optimized images for each layout. Experts suggest using JPEG, GIF, and PNG-8 file formats. It is also advisable to avoid the usage of PNG formats since they can increase the file size by almost 10 times. Further, one should use the correct dimensions of images, so that one can get rid of scaling and retain the resolution, quality, and depth of colors.

  1. Keep only the most essential text

Instead of replicating the desktop site on the mobile, it is best to keep only that text which is absolutely necessary. In this context, one may take the advice of a reputed website designing company Delhi.

Of course, there are several other things to consider, such as testing components, precise coding, and much more. For more tips & tricks, one may avail the services of a website development & SEO company in Delhi. Here’s some information on Questions to Ask Before Initiating a Site Revamp.

Things to Remember While Creating a Color Scheme For Website & App Design

Every user interface design calls for a perfect amalgamation of art, science, and technology. One needs to make it pleasing to the eyes, whilst ensuring that it is logical.

color scheme thinking

 

Listed below are a few things to remember for crafting that perfect color scheme for a website/mobile app design:

Contrasting Colors Help in Readability

Making use of similar tones for text and background can negatively impact legibility. Thus, it is imperative to make use of contrasting colors, so that the user can easily read the content. Further, the color scheme should be such that aids in highlighting the most important information. Using black for the text against a white background is an example of an excellent color contrasting scheme. For more tips on this subject, one may get in touch with Web Solution Centre, an eminent Website Designing Company in Delhi. This company also serves as a top-notch SEO company in Delhi offering excellent web services to varied industries.

Each Color Evokes a Separate Emotion & Impact

Each color renders a psychological effect on the user. For instance, red is synonymous with power, passion, and positivity. Orange epitomizes friendliness and a splash of energy. It is also used to represent strength and versatility. Yellow offers a happy and enthusiastic vibe to the design. In fact, it has several implications. While the lighter shades symbolize calmness and serenity, the darker hues stand for wisdom. Green is often used for environmental and financial subjects. It has a comforting and inspirational vibe to it. Blue epitomizes safety, trust, and reliability. The shades of black and white represent sophistication and purity respectively.

Colors Help in Identification

In an UI design, it is the color scheme that helps in identifying objects, highlighting the call to action buttons, separating the most important content from the rest of the text, distinguishing between the web pages & app screens, and differentiating between icons on a toolbar. To gather more knowledge in this aspect, one may avail the services of a reputed website designing company Delhi.

One should always remember that the color scheme provides users with a distinctive feel of the brand. It has an important role to play in the way customers perceive the company and its brand. Here’s some information on What is Image Optimization, and Why Should You Care?

What is Image Optimization, and Why Should You Care?

With the internet becoming ubiquitous, more and more people want to indulge in online buying of their favorite products & services. However, they expect a quick online shopping experience. A site which takes too much of a time to download is soon blacklisted by prospective and existing customers. In such a scenario, it is important to have a fast-loading portal. While there are several ways of speeding up a site, image optimization is by far the best bet.

image optimization tips

Why Image Optimization?

For understanding why this process is important, let’s have a look at these facts:

  • On an average, almost 64% of a web page constitutes of images.
  • Image Optimization is one of the easiest ways of speeding up a site.
  • It is possible to reduce the file size without compromising on the appearance of the image.
  • It helps in reducing PNGs and JPEGs by almost 40% and 20% respectively.

Tips & Tricks

  1. Using a larger image and then adjusting its dimensions with code results in a massive increase in the size of the web page. One needs to ensure that the actual image possesses the same dimensions as the area on which it would be exhibited. For expert advice on this aspect, one may avail the services of a reputed web development company in Delhi.
  2. One should ensure to choose the right file format for varied applications. It is always advisable to select a GIF for animations, JPEG for photographs, and PNG for photographs with transparency.
  3. Experts suggest that every now and then one can conduct testing of the site and get rid of all those unnecessary images. One may take the assistance of an experienced website development company in Delhi.
  4. Most people opine that 24-bit PNG is the perfect format for semi-transparent pixels. That is not totally true, since semi-transparent pixels can also be accomplished using 8-bit PNG. This is possible by down sampling 24-bit PNGs to 8-bit.

By taking guidance from Web Solution Centre, an expert website development company in Delhi, one may develop a site that runs fast and yet looks great. Here’s a list of 5 Factors That Cause a Site to Speed Up or Slow Down.

Why is it Important to Have a Great Website for Your Business

In today’s digital age, online presence plays a vital role in the success of any business. It is especially true for new businesses, which need to generate as much positive interest as possible. Needless to say, the first and most basic thing required to create a strong online image is a great website. This can be easily achieved by availing the services of a reputed Website Development company in Delhi.

website development company

 

Some of the reasons behind the requirement of a great site are listed below.

It’s a Reflection of the Company Itself

The impression that a potential customer forms of a company depends a great deal on the overall feel and appearance of their site. If the interface is clean and professional, that is precisely how the viewer will perceive the company. On the other hand, if it looks clumsy and incomplete, it will probably repel any potential customer. It can be safely said that in the mind of the customer, a company and its website are almost synonymous. This is the most important reason as to why every company or business house must create a great interface designed by an experienced web development company in Delhi.

It brings in more business

Most customers conduct some form of an online research before buying a product. Hence, it becomes imperative for all companies to have a website, including those who primarily have brick and mortar stores. If a potential customer searches for the goods or services that a store specializes in, it creates a good impression when they see a well-built website. This enhances their probability of walking into the store.

It broadens the client base

A site can be accessed by anybody, irrespective of their locality. This translates into giving a business much more visibility, even to those people who are not in the vicinity.

A site can completely make or break the image of any business. However, if one gets it designed by Web Solution Centre, a leading web development company in Delhi, their business is sure to take a big leap forward. Here’s some information on 5 Factors That Cause a Site to Speed Up or Slow Down.

Why Does a Business Require a Responsive Website?

It is largely evident that the internet is no more restricted to laptops and desktops; it is now being used extensively on the portable devices. Companies have realized that they need to make their websites responsive if they want to retain their customers. So what exactly is a responsive website? The explanation is as simple as it can get – A responsive interface is one which responds to customer requirements, irrespective of the device being used. It is the technology of designing an interface in such a way that it changes its look and feel according to the device used.

responsive-website-designing-delhi

 

Listed below are some of the reasons why it has become imperative for a business to adopt this technique:

  1. To comply with the requirement of the Search Engine

A responsive interface is one of the prominent requirements of the search engine giant Google. Most companies, who do not opt for this tactic, have to create two different websites for different devices. This creates redundancy, which makes it difficult for web crawlers to search for the exact website the customer is looking for. However, if there is one responsive website, search engine marketing becomes effortless.

  1. Easy maintenance of the site

Maintaining the mobile version of a site is difficult as the mobile software keeps updating day by day. But a responsive interface frames itself according to the screen resolution and software version. Maintenance becomes extremely comfortable with such an interface.

  1. Positively Impacts Sales

When the interface is responsive, customers have the freedom to use it from any device at any time. This highly influences the sales of the company. If a desktop site is accessed from a mobile, it takes time to load, which forces the user to look for other options.

Responsive design has become a must for any site, be it an e-commerce portal or a news site. For more tips in this aspect, one may avail the services of a Web Solution Centre, a premium web development & SEO company in Delhi. Apart from creating stunning designs, it also provides an array of online marketing services. Here’s a list of New Web Design Trends That Will Rule 2016.

5 Factors That Cause a Site to Speed Up or Slow Down

In the world by blasting quick internet connections, most companies are tossing web page load time to the wayside, by concentrating more on the graphics and visual appeal of the site. What they forget here is that the loading time negatively impacts the user experience. There are several other factors that cause a site to speed up or slow down. Here are some of them:

  1. Image size does matter

image optimization example

The most fundamental thing to consider is the size of the background image of the site. Images up to 2 MB or 3 MB take almost 5 seconds to load on any high speed connection. It is advisable to upload pictures that are exactly the size of the bounding box, to reduce the loading time. For more tips in this domain, one may consult a renowned web development company in Delhi.

  1. Correct Compressed Coding

correct compressed coding

Including a lot of comments and white space is imperative for coding and development of the interface. However, when it comes to a live website, style sheets and JavaScript files need to be as small as possible.

  1. Non-Flash Based Design

non flash based designhen flash animations and videos are removed, the web page loads significantly faster. One must think of creative ways to present the information, without actually converting flash animations to HTML 5 and JavaScript. For any assistance regarding the same, one may contact a reputed website development company in Delhi.

  1. Caching

caching

Instead of rendering web pages using PHP or another language, it is advisable to display a static HTML page that can be retrieved from the cache. This would significantly increase the speed and reduce server lag.

  1. Minimizing HTTP requests

minimizing http requests

Each time the site requests information from the server, it requires an HTTP request. More the HTTP requests, the more time it will take to load. One approach to rapidly diminish HTTP requests is to make use of CSS Sprites, which would combine all the images into one large image.

Building an attractive interface with images, without compromising on the load time, is a difficult task, and requires professional knowledge & expertise. Web Solution Centre, one of the leading website designing company in Delhi assures the best solutions in all web related issues. Here are 3 Reasons Why it is Important to Have a Great Website.

Signs That You Need a Website Designing Company

You just had your new website up and running online however, you are still uncertain if you need a professional website designing company or not. You know that web design is not just about creating a sparkling site where you can welcome your customers. It is all about looking good online and providing the best service for your customers. Here are red flags that you may have overlooked:

  1. Are your website pages loading well?

Are your website pages loading well

One of the most important aspects of a website is site loading speed. If your site loads slower than a few seconds then your visitors may impatiently visit other sites. You may not be getting through most of your site visitors since your site takes too much time to load. A web design company will consider all the aspects of site design to make sure that your site loads rapidly no matter what.

  1. Are your product pages organized?

Are your product pages organized

Your customers look for an organized product page so they could shop easily and seamlessly. A professional web designing company will create a well-organized product page and catalog to allow your customers to view your products or services really well.

  1. Are you using social media buttons/links?

Are you using social media buttons links

Social media plays a huge role in consumer decisions. Your site should have instant access to social media buttons to allow your visitors to share your content, products or services easily. Use social media sites such as Facebook and Twitter wisely by connecting to your customers and by posting important information about your business.

  1. Are your website designs updated?

Are your website designs updated

Older site designs and features will only slow your site down. A web design company will make sure that your site has the most updated features to reach out to customers and rank higher on the web.

  1. Are you using videos and other moving images in your site?

Videos and other images will be appreciated by customers. A professional design company will develop a site with relevant videos, images and pictures to make it stand out.

  1. Is your site down most of the time?

Downtime ruins your business and affects your revenue and sales. If your site is down most of the time, you are only flushing money down the drain. You should have reliable hosting service from web design companies so your site will always be up and running no matter what.

  1. Are your customers able to process payments seamlessly?

Are you using social media buttons links

Do you get complaints regarding payments, deliveries or any other concerns about your website? Complaints will affect your customer trust and eventually your revenue. You should make it a point to take complaints seriously and do something about these at once. Don’t let negative comments overcome you but instead do your research.

Customers need a safe, seamless and effortless payment system and delivery this is why you must use only trusted payment options such as credit card and online payment methods that only professional website designing companies will be able to install in